MAGNETI // 2022
DISPLAY ADS
Crafted bold, research-led display ads for Employer’s Council—providers of legal, training, and HR resources. The CTA encouraged engagement with educational content, while a clever copy-based ad set was developed for brand awareness.
VIRTUAL MEETING
Crafted branded visuals for Employers Council’s virtual event featuring positive imagery, branded search bar, and a central problem-solving theme to elevate the brand’s message and voice a virtual environment.
INSIGHTFUL MOMENT
The campaign “For the things employers just can’t search” had a strong directive that easily led to infinite copywriting possibilities that easily connect with employers of all kinds using copy alone. These were some of the easier ad designs I’ve produced and we cut our production time down by a measurable degree.
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